Digital Marketing Professional

Oct 9, 2015 | Posted by craigastevens@westbrookstevens.com | Uncategorized |

Overview

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Westbrook Stevens, LLC has teamed with VMEdu to bring you this program. SMstudy Certified Digital Marketing Professionals are facilitators who ensure that well-planned digital marketing strategies are in place to satisfy the targets set by the Marketing Strategy. Given the nature of the online world, which is constantly evolving and expanding—new channels are developing with greater frequency, and audiences are continuously exploring new sources of online content— Digital Marketing is one of the most crucial Aspects of Sales and Marketing. SMstudy Certified Marketing Strategy Professional will be able to define all marketing activities that use electronic devices connected to the internet to engage with customers (e.g., computers, tablets, smartphones).
Successful candidates will be awarded the SMstudy Certified Digital Marketing Professional certification by SMstudy after passing the certification exam.

Certification	Prerequisites		Target Audience	Cost Of Exam
Certification	Experience	Education	Target Audience	Cost Of Exam
SCDM-P	Nil	Preferably SMstudy® Certified Digital Marketing Associate	Anyone who is interested in becoming a Digital Marketing Professional	USD 300

*Pass Rate for the SMstudy Certified Digital Marketing Professional examination indicates the percentage of candidates passing the exam in the first attempt who attempted all the questions.

Exam Format

Multiple choice
100 questions per exam
No negative marks for wrong answers
120 minutes duration
Proctored online exam

Audience Profile

This certification is appropriate for anyone who is interested in becoming a Digital Marketing Professional..

Prerequisites

There is no formal prerequisite for this certification. However, it is preferable to complete the SMstudy® Certified Digital Marketing Associate and study the recommended processes from the SMstudy Guide – Digital Marketing book before applying for the SMstudy® Certified Marketing Strategy Professional. All the required resources are also provided as part of the online certification course.

How to Apply

Register on SMstudy.com and apply for the SMstudy® Certified Digital Marketing Professional exam (OR) Attend a classroom training provided by a SMstudy A.T.P. and then register on SMstudy.com.
Apply for the exam by paying USD 300 or by using the access provided by a SMstudy A.T.P. You need to submit relevant documents (if required).
Access the online course and take the exam
- Access the online course on ‘SMstudy® Digital Marketing’.
- Schedule the two hour proctored exam.
- SMstudy verifies the application; confirms the exam date & time.
- Take the two hour proctored exam online.
Upon successful completion of the exam get an online certificate.
- Your name will be added to the SMstudy Certification Registry.
- The physical certificate will be shipped to you.
- If unable to pass the exam, you can schedule again and take a maximum of two free exam retakes.

About craigastevens@westbrookstevens.com

Craig Stevens is supporting UT’s Operational Excellence in Healthcare Program in Nashville Tennessee and hopes to finish his PhD with the UTK Industrial and Systems Engineering Program. He is the founder and president or Westbrook Stevens, LLC (WBS) (www.e-WBS.com) and is a Senior Project Manager in the PMO at Ardent Healthcare. Craig has been a Management, Industrial, and Systems Engineering consultant for over 35 years and is the Author of Geronimo Stone (https://issuu.com/craigastevens/docs/geronimostone); and a well know Visual Artist in oils and acrylics (www.craigastevens.com). He is also a Captain in the U.S. Air Force Auxiliary Civil Air Patrol (CAP) as part of the Ground Team and Air Crew Search and Rescue Emergency Services. ......................He was the Manager of the Process Improvement Program for HCA Physician Services, where the Continuous Process Improvement (CPI) Team developed the CPI/Lean/Six Sigma program for about 800 practices. Before HCA, he worked as a consultant for over 100 different organizations in 25 states including (US DOD, US DOE, NASA, Lockheed Martin, Westinghouse, DuPont, etc.). ......................Craig has worked in every layer of an organization and in several industries (Healthcare, Government, Manufacturing, Agriculture, Hospitality, Scientific Research, Energy, Waste Management and Environmental Restoration, Not-For-Profits, and Construction). He was the Chief Engineer and Quality Manager for PRAGMATICS, INC. (8a), Program Manager for Science Applications International Corporation (SAIC), and was the Mechanical Engineer SME in solar and electric power, explosives, and general engineering for U.S. doe, Office of Scientific, and Technical Information (OSTI). ......................Craig has taught for several universities and has written many papers on quality, change management, and other management related subjects and has served as adjunct faculty for Vanderbilt University, Belmont University, Trevecca Nazarene University, University of Phoenix, Nashville State Tech, and UT Knoxville as a TA. He was also a trainer/facilitator of Project Management for the American Management Association International (AMAI) and Padgett Thompson. He has taught graduate and undergraduate classes and workshops in Strategic Implementation, Innovation and R&D, Operations Management, Project Management, Change Management, Manufacturing Management, Strategic Management, General Management Principles, Systems Management, Statistics, Customer Service, Engineering Economy, and Human Factors Engineering. ............................Craig has several certifications: • Six Sigma and Lean (Lean Six Sigma) Master Black Belt • PMP • CAP – Mission Observer, Scanner, and Aerial Photograher • General Licenses Amateur Radio (KC4WBS) • SCRUMstudy Agile Master Certified (SAMC™) • SCRUMStudy Certified Trainer (SCT) • Scrum Product Owner Certified (SPOC) • Scrum Master Certified (SMC) • Scrum Developer Certified (SDC) • Scrum Fundamentals Certified (SFC) • SCCS-P - SMstudy Certified Corporate Sales Professional • SCDM-P - SMStudy Certified Digital Marketing Professional • SCMS-P - SMstudy Certified Marketing Strategy Professional