Digital Marketing Specialist

Oct 9, 2015 | Posted by craigastevens@westbrookstevens.com | Uncategorized |

Westbrook Stevens, LLC has teamed with VMEdu to bring you this program, contact us for discounts.

Overview

SMstudy Certified Digital Marketing Specialists are facilitators who ensure that who ensure that well-planned digital marketing strategies are in place to satisfy the targets set by the Marketing Strategy. SMstudy Certified Marketing Strategy Specialist will be able to define all marketing activities that use electronic devices connected to the internet to engage with customers (e.g., computers, tablets, smartphones). SMstudy Certified Digital Marketing Specialists will also be able to plan and develop, optimize all the available digital marketing channels that will effective for achieving the objectives defined for a product.
Successful candidates will be awarded the SMstudy Certified Digital Marketing Specialist certification by SMstudy after passing the certification exam.

Certification	Prerequisites		Target Audience	Cost Of Exam
Certification	Experience	Education	Target Audience	Cost Of Exam
SCDM-S	3 years of work experience	Study of all processes from SMstudy Guide – Digital Marketing book and 20 mandatory educational hours.	Sales and Marketing Professionals	USD 450

*Pass Rate for the SMstudy Certified Marketing Strategy Specialist examination indicates the percentage of candidates passing the exam in the first attempt who attempted all the questions.

Exam Format

Multiple choice
140 questions per exam
No negative marks for wrong answers
180 minutes duration
Proctored online exam

Audience Profile

This certification is appropriate for Sales and Marketing Professionals who are interested in becoming a Marketing Strategy Specialists.

Prerequisites

The candidate should have minimum of 3 years work experience. It is preferable to complete the SMstudy® Certified Digital Marketing Professional certification and study all processes from the SMstudy Guide — Digital Marketing book before applying for the SMstudy® Certified Digital Marketing Specialist certification. It is also mandatory to gain 20 mandatory educational hours by attending Digital Marketing Specialist classroom training provided by a SMstudy approved Authorized Training Partner (A.T.P.)

How to Apply

Register on SMstudy.com and apply for the SMstudy® Certified Digital Marketing Specialist exam (OR) Attend a classroom training provided by a SMstudy A.T.P.
Apply for the exam by paying USD 450 or by using the access provided by a SMstudy A.T.P. You need to submit relevant documents (if required).
Access the online course and take the exam
- Access the online course on ‘Digital Marketing’.
- Schedule the three hour proctored exam.
- SMstudy verifies the application; confirms the exam date & time.
- Take the three hour proctored exam online.
Upon successful completion of the exam get an online certificate.
- Your name will be added to the SMstudy Certification Registry.
- The physical certificate will be shipped to you.
- If unable to pass the exam, you can schedule again and take a maximum of two free exam retakes.

About craigastevens@westbrookstevens.com

Craig Stevens is supporting UT’s Operational Excellence in Healthcare Program in Nashville Tennessee and hopes to finish his PhD with the UTK Industrial and Systems Engineering Program. He is the founder and president or Westbrook Stevens, LLC (WBS) (www.e-WBS.com) and is a Senior Project Manager in the PMO at Ardent Healthcare. Craig has been a Management, Industrial, and Systems Engineering consultant for over 35 years and is the Author of Geronimo Stone (https://issuu.com/craigastevens/docs/geronimostone); and a well know Visual Artist in oils and acrylics (www.craigastevens.com). He is also a Captain in the U.S. Air Force Auxiliary Civil Air Patrol (CAP) as part of the Ground Team and Air Crew Search and Rescue Emergency Services. ......................He was the Manager of the Process Improvement Program for HCA Physician Services, where the Continuous Process Improvement (CPI) Team developed the CPI/Lean/Six Sigma program for about 800 practices. Before HCA, he worked as a consultant for over 100 different organizations in 25 states including (US DOD, US DOE, NASA, Lockheed Martin, Westinghouse, DuPont, etc.). ......................Craig has worked in every layer of an organization and in several industries (Healthcare, Government, Manufacturing, Agriculture, Hospitality, Scientific Research, Energy, Waste Management and Environmental Restoration, Not-For-Profits, and Construction). He was the Chief Engineer and Quality Manager for PRAGMATICS, INC. (8a), Program Manager for Science Applications International Corporation (SAIC), and was the Mechanical Engineer SME in solar and electric power, explosives, and general engineering for U.S. doe, Office of Scientific, and Technical Information (OSTI). ......................Craig has taught for several universities and has written many papers on quality, change management, and other management related subjects and has served as adjunct faculty for Vanderbilt University, Belmont University, Trevecca Nazarene University, University of Phoenix, Nashville State Tech, and UT Knoxville as a TA. He was also a trainer/facilitator of Project Management for the American Management Association International (AMAI) and Padgett Thompson. He has taught graduate and undergraduate classes and workshops in Strategic Implementation, Innovation and R&D, Operations Management, Project Management, Change Management, Manufacturing Management, Strategic Management, General Management Principles, Systems Management, Statistics, Customer Service, Engineering Economy, and Human Factors Engineering. ............................Craig has several certifications: • Six Sigma and Lean (Lean Six Sigma) Master Black Belt • PMP • CAP – Mission Observer, Scanner, and Aerial Photograher • General Licenses Amateur Radio (KC4WBS) • SCRUMstudy Agile Master Certified (SAMC™) • SCRUMStudy Certified Trainer (SCT) • Scrum Product Owner Certified (SPOC) • Scrum Master Certified (SMC) • Scrum Developer Certified (SDC) • Scrum Fundamentals Certified (SFC) • SCCS-P - SMstudy Certified Corporate Sales Professional • SCDM-P - SMStudy Certified Digital Marketing Professional • SCMS-P - SMstudy Certified Marketing Strategy Professional