Marketing Strategy Associate

Oct 9, 2015 | Posted by craigastevens@westbrookstevens.com | Uncategorized |

This is a first step in becoming an Excellent Marketing Strategist.

Certification	Prerequisites		Target Audience	Cost of Exam
Certification	Experience	Education	Target Audience	Cost of Exam
SCMS-A	NA	NA	Anyone interested to know more about sales and marketing	0

Overview

Westbrook Stevens, LLC teamed with VMEdu to bring you this program. SMstudy® Certified Marketing Strategy Associate certification is tailored to help anyone interested to know more about Marketing Strategy; learn about key concepts in Marketing Strategy as defined in the SMstudy® Guide; and to get a basic understanding of how Sales and Marketing framework helps to effectively manage Sales and Marketing efforts in any organization. This course is included as a part of Free Subscription. The purpose of the SMstudy® Certified Marketing Strategy Associate’ ‘ exam is to confirm you have basic understanding of the Sales and Marketing aspects. On passing the exam, you will be accredited as “SMstudy® Certified Marketing Strategy – Associate.” You will also be provided with 10 PMI approved PDUs.

Audience Profile

Anyone interested in knowing more about Sales and Marketing can take up this course and exam for free.

Prerequisites

There is no formal prerequisite for this course.

Exam Format

Multiple Choice
40 questions for the exam
One mark awarded for every right answer
No negative marks for wrong answers
30 questions need to be answered correctly to pass
60 minutes duration
Online unproctored exam

How to Apply

Subscribe for free SMstudy® Associate Level Certifications and get free access for this course.
Login and access the course. The online course includes:
- Videos of important concepts
- Study guides, chapter tests
- Glossary of important terms (Phone app)
Take an unproctored 40-question online exam. Answer 30 out of 40 questions correctly and get recognized as “’SMstudy® Certified Marketing Strategy Associate”.
Your name will be added to the SMstudy Certification Registry. Sample course completion certificate.

About craigastevens@westbrookstevens.com

Craig Stevens is supporting UT’s Operational Excellence in Healthcare Program in Nashville Tennessee and hopes to finish his PhD with the UTK Industrial and Systems Engineering Program. He is the founder and president or Westbrook Stevens, LLC (WBS) (www.e-WBS.com) and is a Senior Project Manager in the PMO at Ardent Healthcare. Craig has been a Management, Industrial, and Systems Engineering consultant for over 35 years and is the Author of Geronimo Stone (https://issuu.com/craigastevens/docs/geronimostone); and a well know Visual Artist in oils and acrylics (www.craigastevens.com). He is also a Captain in the U.S. Air Force Auxiliary Civil Air Patrol (CAP) as part of the Ground Team and Air Crew Search and Rescue Emergency Services. ......................He was the Manager of the Process Improvement Program for HCA Physician Services, where the Continuous Process Improvement (CPI) Team developed the CPI/Lean/Six Sigma program for about 800 practices. Before HCA, he worked as a consultant for over 100 different organizations in 25 states including (US DOD, US DOE, NASA, Lockheed Martin, Westinghouse, DuPont, etc.). ......................Craig has worked in every layer of an organization and in several industries (Healthcare, Government, Manufacturing, Agriculture, Hospitality, Scientific Research, Energy, Waste Management and Environmental Restoration, Not-For-Profits, and Construction). He was the Chief Engineer and Quality Manager for PRAGMATICS, INC. (8a), Program Manager for Science Applications International Corporation (SAIC), and was the Mechanical Engineer SME in solar and electric power, explosives, and general engineering for U.S. doe, Office of Scientific, and Technical Information (OSTI). ......................Craig has taught for several universities and has written many papers on quality, change management, and other management related subjects and has served as adjunct faculty for Vanderbilt University, Belmont University, Trevecca Nazarene University, University of Phoenix, Nashville State Tech, and UT Knoxville as a TA. He was also a trainer/facilitator of Project Management for the American Management Association International (AMAI) and Padgett Thompson. He has taught graduate and undergraduate classes and workshops in Strategic Implementation, Innovation and R&D, Operations Management, Project Management, Change Management, Manufacturing Management, Strategic Management, General Management Principles, Systems Management, Statistics, Customer Service, Engineering Economy, and Human Factors Engineering. ............................Craig has several certifications: • Six Sigma and Lean (Lean Six Sigma) Master Black Belt • PMP • CAP – Mission Observer, Scanner, and Aerial Photograher • General Licenses Amateur Radio (KC4WBS) • SCRUMstudy Agile Master Certified (SAMC™) • SCRUMStudy Certified Trainer (SCT) • Scrum Product Owner Certified (SPOC) • Scrum Master Certified (SMC) • Scrum Developer Certified (SDC) • Scrum Fundamentals Certified (SFC) • SCCS-P - SMstudy Certified Corporate Sales Professional • SCDM-P - SMStudy Certified Digital Marketing Professional • SCMS-P - SMstudy Certified Marketing Strategy Professional